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Channel: Small Business Know-How » Promotional merchandise
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How to Make Your First Promotional Products Giveaway a Success

We all love being on the receiving end of promotional products (a.k.a. “swag”) – what’s not to like about getting something useful (coffee mugs, mini screwdrivers, or anti-bacterial gel) or something...

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Behind the Scenes: Tour Our Promotional Products Facility

Check out the magic behind Amsterdam Printing, home of innovative promotional products. Enjoy the tour of our facility below. Let us know what other behind-the-scenes information you’d be interested in...

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Employee Morale Booster: Community Outreach Programs

Sometimes the easiest way to boost employee morale is to show genuine interest in the causes they care about. When your company embraces a specific charity or movement, it shows the “human” side of...

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The “Beauty” in Promotional Products for Salons, Spas & More

‘Tis the season for proms and brides and pretty bare feet…not to mention facials, lovely summer tresses, and heavenly massages during weekend getaways. If you work in the salon and spa industry, you...

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Industry Highlight – 5 Promotional Products for Techie Businesses

Oh, IT people and computer geeks! People tend to forget about you when they don’t need you. But what happens when they do need you due to a blue screen of death, a failed motherboard, or some other...

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T-Shirts, Towels & Coolers – Oh My! Hot Ideas for the Annual Company Picnic

The concept for your annual company picnic can take on a variety of forms, depending on your organization’s corporate culture. In other words, what sorts of fun outdoor activities would your employees...

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Industry Highlight – Religious Promotional Items

One of the best ways to keep current members engaged in your religious organization is through visual reminders — especially inspirational ones – that they’re likely to see and appreciate every day....

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Industry Highlight – Nonprofit Promotional Products

Working for a nonprofit organization…it’s a labor of love, isn’t it? So many things to do, including making sure your nonprofit is visible in the community. Here are six nonprofit promotional products...

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Marketing Highlight: 3 Creative Ideas for Promoting Your Salon

According to the Enterprise Council on Small Business (ECSB), salons have been fairly recession proof, but that doesn’t mean if you own one that you can afford to stop marketing. Need a boost to your...

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Marketing Highlight: 3 Creative Ideas for Promoting Your Restaurant or Bar

You’ve got great food and drinks. You love the ambiance you’ve created in your establishment. And you just know that if people gave your place a try, they’d love it. Need some creative ideas for...

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Effective Sales Strategies: How to Turn Warm Prospects Into Hot Ones

Ah, the warm prospect. She’s shown interest in your product or services, but now what to do – how do you convert her to a full-paying customer and how long will it take? A 2009 study from Marketing...

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3 Creative Ideas for Promoting Health Programs or Fitness-related Businesses

We’re all back from stuffing ourselves with turkey, mashed potatoes, and yummy homemade pies (among other things). So as we loosen our belts, it seems fitting (ha!) that we talk about some creative...

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Tips from the Frontlines for Encouraging Employee Health & Wellness in 2013

Carrots, Broccoli & Apples — Oh My! Actual Examples of Successful Employee Wellness Programs It’s a new year, which means people have made resolutions. One of the most popular ones? Getting fit by...

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Go Red, White, and Blue! Here are 5 Patriotic Promotional Products That POP!

Memorial Day has come and gone, which means the unofficial start of summer is underway, and we’re on the march to July 4. Get a leg up on all your patriotic promotional product needs by ordering NOW....

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Get ‘Em While They’re HOT! 9 Awesome Promotional Products for Summer

Hello, June! So good to see you again. We’ve missed you. We’ve REALLY missed you. To celebrate our enthusiasm for this sun-shiny month, we thought we’d share some of our hottest summer-themed...

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Psst. Time to Think about Your 2015 Custom Calendars

Hey, don’t yell at us. The early bird catches the worm, remember? Which is why you should order your 2015 calendars NOW. Here are 10 excellent ones to consider. 1. Scenes Across America Wall Calendar....

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Promotional Lunch Totes: Not Your Grandma’s Bagged Lunch

In honor of the upcoming back-to-school and back-to-work season, we thought we’d promotional lunch bags and totes. First, let’s talk about the benefits: They’re reusable, which makes them so much...

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Cozy Custom Apparel That’ll Keep You Warm & In Style

The weather outside might not be frightful just yet, but why wait for the snow to blow before getting your cozy on? Stock up on some super comfy custom apparel (and more!) that’ll promote your...

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